With an electronic mailing list, you’re able to send out the exact same email message to a number of users simultaneously. The list is a collection of their email addresses, so every time you send one single message to the mailing list’s address, email@example.com – for instance, it will be re-sent automatically to all the mailing list subscribers straight away. Normally, users have to sign up for such a list, but sometimes e-mail addresses can be added manually as well, based on the software app that is used to administer the mailing list. You can use the mailing list option to reach potential or current customers and to send them announcements, new offers and other kinds of information on a regular basis. This will show your desire to stay in touch with them and will boost the popularity of your web site.